Competitive Advantage

A contractor’s market strategy is the most highly leveraged decision leadership can make.

D. Brown Management Profile Picture
Share
Quote: If you don't have a competitive advantage, don't compete. Jack Welch Retired Chairman and CEO of GE.

Getting this right then executing effectively can easily have a 2X+ positive impact on earnings over the next 5.

  • Identifying market(s) and customers that will be growing over the next 10+ years.  
  • Developing operational capabilities and capacity that adds maximum value to these customers while being difficult, time consuming or costly for competitors to copy.  
  • Building advanced preconstruction services integrated with aggressive business development to identify projects and customers well before anyone else even has a chance.
  • Where possible including operations and maintenance services to the project after the construction phase including special projects and service work. 

General Electric consists of many individual business units each with P&L responsibilities and expected to work together.  Many contractors are structured in a similar way. 

Their management training program teaches people how to run businesses - how to compete.  

“If you don't have a competitive advantage, don't compete.”

Jack Welch; Retired Chairman and CEO of General Electric

What is your competitive advantage today?  

What will your competitive advantage be tomorrow? 

What are you doing to hold onto your current advantage and prepare for tomorrow?




The Role of Key Subcontractors and Vendors in the Preconstruction Process
Subcontractors and vendors are positioned to add a lot of value during the preconstruction phase. Unfortunately few of them actually deliver that value. Learn why and what to do about it.
Problem-Resolution Cost Pyramid - Earlier is Always Better
An easy way to visualize the cost of problem resolution at different stages of construction is with this pyramid. The cost of the problem is the cost of the problem (1X). Finding it ahead of time minimizes the costs and maximizes customer satisfaction.
Inspiring Communication as a Leader
JFK used words effectively to reframe mindsets to great effect with lessons all leaders can use. What can you take away from this for your next communication with your team?