Competitive Advantage

A contractor’s market strategy is the most highly leveraged decision leadership can make.

D. Brown Management Profile Picture
Quote: If you don't have a competitive advantage, don't compete. Jack Welch Retired Chairman and CEO of GE.

Getting this right then executing effectively can easily have a 2X+ positive impact on earnings over the next 5.

  • Identifying market(s) and customers that will be growing over the next 10+ years.  
  • Developing operational capabilities and capacity that adds maximum value to these customers while being difficult, time consuming or costly for competitors to copy.  
  • Building advanced preconstruction services integrated with aggressive business development to identify projects and customers well before anyone else even has a chance.
  • Where possible including operations and maintenance services to the project after the construction phase including special projects and service work. 

General Electric consists of many individual business units each with P&L responsibilities and expected to work together.  Many contractors are structured in a similar way. 

Their management training program teaches people how to run businesses - how to compete.  

“If you don't have a competitive advantage, don't compete.”

Jack Welch; Retired Chairman and CEO of General Electric

What is your competitive advantage today?  

What will your competitive advantage be tomorrow? 

What are you doing to hold onto your current advantage and prepare for tomorrow?




Building vs Demonstrating Capability
Building a sustainably growing construction business is a huge challenge for everyone on the team. Building an effective project team across dozens of different companies with sometimes competing interest is incredibly difficult.
A Typical Project - Cash Flow S-Curve
Ensuring great financial outcomes is the ONLY way to build a sustainable construction business that can serve customers and develop team members over the long-term.
Eric Hoffer - "Learners Inherit the Earth"
How would you rate the overall effectiveness of your team when it comes to learning something new and applying that knowledge? How would you rate your own effectiveness at learning?