Net Profits - Four Major Levers

Increasing net profits for contractors comes down to four major levers that can be pulled.

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Leadership Tools: Four Basic Profit Levers. Like operating a backhoe; use all four levers simultaneously.
  1. Increase quality revenue up to the point where it stretches your operational capacity.  Not revenue for the sake of revenue but revenue in alignment with your market strategy and capabilities.  Not stretching to the point of breaking but just enough to allow you to grow. 
  2. Increase the “Sold Margin” on projects by finding the customers that will pay the most for the capabilities that you have and by building capabilities that the market places a higher value upon like advanced preconstruction services
  3. Decrease the cost of building project through investments in talent, training, process streamlining, tools and technology.  
  4. Decrease the cost of overhead and indirects in both absolute dollars by looking at every cost and asking how it truly adds value to the customer.  Be careful not to “over-cut” and create a hollow organization that will impact future growth.  

All are interrelated and seem simple on the surface. 


A 3rd party perspective can be helpful for assessment and planning purposes




Asking Good Questions
The ability to ask good questions will improve your learning, teaching, hiring, selling projects, building projects, and growing your contracting business. The discipline of formulating good questions often answers the original question and many more.
Alignment and Ownership and Creating Value
As a construction company grows, it becomes increasingly important to align everyone on the team. Alignment comes from being transparent with your guiding principles or values and living them every day, starting with ownership.
Observe, Orient, Decide, and Act (The OODA Loop)
The OODA Loop is a decision-making framework originally developed for the military to make agility a competitive advantage. The focus on fast, localized decisions in rapidly changing environments aligns well with construction projects and businesses.